Create Email Template

In this area you'll learn how to create an email message template.

To access this area, expand the menu item Messages and click in Templates as follows:


In this page, expand the New Template menu and click in in Email Template:

new email template button

This will take you to a wizard divided in five different tabs, as shown below:


Some sections are optional and you will notice that they are marked as ready by default.


In the Setup tab, you will need to provide a name for your template. This will help you identify templates later on:



If you would like to automatically categorize users when they open your messages, you can use segmentation rules to do so. Click in the Segmentation tab:

segmentation rules

Learn more about how to setup segmentation rules in our guides located here.


To actually create the content your users will see when you send an email message, click in the Content tab. If you are using our inbox functionality, you may localize your content in multiple languages. For that toggle the switch Use localized content to start creating content in other languages:

use localized content

Automatically a new tab called Default will appear, which will allow you to create the content that we will use as a fallback when the recipient that receives the message does not have a language provided by the localized content you create.

default tab

Make sure you create the default content before proceeding to add more languages, as other localized content must share the same structure you use in the default content. When you are ready to add more languages, go ahead and click in the following button:

add language button

This will open a new window where you can select a language/region combination. Note that region is a property that is only available in SDK 2.0 or higher, so it's important your apps use this version if you would like to have use a language/region combination. If your apps do not support this version or you simply don't need to create content based on a language/region combination, you can leave the region option unselected.

add locallized content modal

Adding languages will eventually add new tabs to the message composer, as shown below. Make sure you localize all fields accordingly in each tab:

new language tab

An email message should contain a Subject:


Then you should provide a Body. You can either compose it using our component based editor or use your own HTML:


To learn more about these options, read the guide here.

By default we will use the body to automatically generate a plain-text version of your email, but if you wish to create your own, toggle the option below:

use custom plain text

Then just provide your text in the field below:

plain text

Finally you can also upload files as attachments or use existing ones (if you have the Storage add-on) to your messages, by using the section below:



In this tab, you can use the following option to ignore the messaging limit you've previously defined for your app:

ignore messaging limit

This can be useful for time-sensitive messages or particularly important communication.

Optionally, for each email message, you can also configure some optional settings. To do that click in the Options tab. If you wish to use a different sender than the one you configure in your email service, use the fields below to define that. You can specify a different Sender Name:

sender name

Or a different Sender Address:

sender address

These values will be used in the FROM field of your message.


Finally you can configure the throttle rate of a message by clicking in the Delivery tab:

If you wish to throttle the delivery of a message, you can toggle the option below:


This will allow you to specify the rate of how many messages we should send per second (min. 10/sec):

throttle rate

Once you are done composing your message, click in the Create Template button to actually save the template:

create button

Keep reading our guides to learn how to edit a template.